4. Social media
Facebook-Plugins (Like & Share-Button)
Plug-ins from the social network Facebook (provider: Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA) are integrated on our pages. You can recognise the plug-ins by the Facebook logo or the “Like button” on our site. You can find an overview of Facebook plug-ins here: https://developers.facebook.com/docs/plugins/.
A direct connection between your browser and the Facebook server is made via the plug-in if you visit our sites. Facebook is thereby provided with information that you have visited our site with your IP address. You can link the contents of our pages to your Facebook profile if you click on the Facebook “Like Button” while you are logged into your Facebook account. This allows Facebook to assign the visit to our pages to your user account. We point out that we, as the provider of the pages, do not obtain any knowledge about the contents of transmitted data and its use by Facebook. You can find further information on this matter in the Facebook data protection declaration at: https://de-de.facebook.com/policy.php.
If you do not want Facebook to be able to assign your visit to our pages with your Facebook user account, please logout of your Facebook user account.
Functions of the Twitter service are integrated on our pages. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. Use of Twitter and the “Re-Tweet” function means the web sites you visit will be linked with your Twitter account and disclosed to other users. Data will also be transmitted to Twitter. We point out that we, as the provider of the pages, do not obtain any knowledge about the contents of transmitted data and its use by Twitter. You can find further information on this matter in the Twitter data protection declaration at: https://twitter.com/privacy.
You can change your Twitter data privacy settings in the account settings at https://twitter.com/account/settings .
Google + plug-in
Our pages use functions of Google+. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Collection and transfer of information: You can publish information worldwide by using the Google+ button. Via the Google+ button, you and other users receive personalised contents from Google and our partners. Google saves both the information you have given for a +1 content, and information about the page you have viewed when clicking on +1. Your +1 can be shown as information together with your profile name and your photo in Google services, such as in search results or in your Google profile or in other places on web sites and advertisements on the Internet.
Google records information about your +1 activities in order to improve the Google services for you and others. In order to use the Google+ button, you require a globally visible, public Google profile, which must at least contain the name selected for the profile. This name will be used in all Google services. In some cases, this name can also replace another name, which you have used when sharing contents via your Google account. The identity of your Google profile can be shown to users who know your email address or have other identifying information about you.
Use of the collected information: Alongside the purposes of use explained above, the information you provide will be used in accordance with the valid Google data privacy regulations. Google may publish compiled statistics about the +1 activities of users or pass them onto users and partners, such as publisher, advertisers or associated web sites.
Functions of the Instagram service are integrated on our pages. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.
You can link the contents of our pages to your Instagram profile if you click on the Instagram button while you are logged into your Instagram account. This allows Instagram to assign the visit to our pages to your user account. We point out that we, as the provider of the pages, do not obtain any knowledge about the contents of transmitted data and its use by Instagram.
You can find further information on this matter in the Instagram data protection declaration at: https://instagram.com/about/legal/privacy/.
Our pages use Tumblr service buttons. The provider is Tumblr, Inc., 35 East 21st St, 10th Floor, New York, NY 10010, USA.
This buttons allow you to share a contribution or a page on Tumblr or follow the provider on Tumblr. If you call up one of our web pages using the Tumblr button, your browser will establish a direct connection to the servers of Tumblr. We do not have any influence over the scope of data, which Tumblr collects and transmitted with the help of this plug-in. According to the current status, the user’s IP address and the URL of the respective website are transmitted.
You can find further information on this matter in the Tumblr data privacy statement at: https://www.tumblr.com/policy/de/privacy.
Our website uses functions of the LinkedIn network. The provider is the LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
A connection to the LinkedIn servers is made every time one of our pages is called up, which contains the LinkedIn functions. LinkedIn will be informed that you have visited our Internet pages with your IP address. If you click on the LinkedIn “Recommend-Button” and are logged into your LinkedIn account, it is possible for LinkedIn to match your visit to our Internet site with you and your user account. We point out that we, as the provider of the pages, do not obtain any knowledge about the contents of transmitted data and its use by LinkedIn.
You can find further information on this matter in the LinkedIn data protection at: https://www.linkedin.com/legal/privacy-policy.
XING plug- in
Our website uses functions of the XING network. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.
A connection to the XING servers is made every time one of our pages is called up, which contains the XING functions. To the best of our knowledge, personal data is not saved. In particular, IP addresses are not saved and patterns of use are not analysed.
You can find further information on data protection and the XING Share-Button in the XING data protection declaration at: https://www.xing.com/app/share?op=data_protection.
On our site, we use social plug-ins from the social plug-in Pinterest, which is operated by Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103-490, USA (“Pinterest”).
If you visit a page of our services which contains any such plug-in, your browser will establish a direct connection to the servers of Pinterest. The plug-in transmits protocol data to the servers of Pinterest in the USA. This protocol data may contain your IP address, the address of the visited web site that also contains Pinterest functions, the browser type and settings, the date and time of the request, and the way you use Pinterest, as well as Cookies.
Further information on the purpose, scope and further processing and use of data by Pinterest as well as your respective rights and options to protect your private sphere can be found in the Pinterest data privacy informationt: https://about.pinterest.com/de/privacy-policy.
5. Analysis tools and advertising
This website uses the functions of the Google Analytics web analysis service. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called “Cookies”. These are text files that are saved on your computer and allow us to analyse your use of our website. The information produced by the Cookie on the use of this website is generally transmitted to a Google server in the USA where it is saved.
The basis for storage of Google Analytics Cookies is Art. 6 sec. 1 lit. f GDPR. The website operator has a legitimate interest in the analysis of user behaviour in order to optimise the web service and advertising.
IP anonymity function
We have enabled the IP anonymity function on this website. This means that your IP address will be shortened by Google within the member states of the European Union or in other contract states of the treaty on the European Economic Area before transmission to the USA. The full IP address is transmitted to a Google server in the USA and abbreviated there only in exceptional cases. On behalf of the website operator, Google will use this information to evaluate your usage of the website, to compile reports on website activities for the website operators and to perform other services connected to website and Internet usage. The IP address transmitted from your browser within the scope of Google Analytics is not combined with other data held by Google.
You can prevent the placement of cookies through a corresponding setting of your browser software; however, this may result in your inability to fully use all functions of our website. You can also prevent Google’s collection of data relating to your use of the site produced by the Cookie (incl. your IP address) and prevent the data from being processed by Google by downloading and installing the available browser plug-in under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
Objection to data collection
You can prevent collection of your data by Google Analytics by clicking the following link. An opt-out Cookie is set that prevents the future recording of your data when visiting this website: Deactivate Google Analytics.
More information on handling user data can be found in the Google data privacy statement: https://support.google.com/analytics/answer/6004245?hl=de.
Order data processing
We have concluded at contact with Google for order data processing and we fully implement the strict specifications of the German data protection authorities in our use of Google Analytics.
Demographic features with Google Analytics
This website uses the “demographic features” function of Google Analytics. This allows reports to be created, which contain statements about the age, gender and interests of site visitors. This data originates from interest-related advertising by Google and from third-party visitor data. This data cannot be assigned to a specific person. You can deactivate this function at any time using the advertisement settings in your Google account or generally prohibit the collection of your data by Google Analytics, such as in the point “Objection to data collection”.
We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on our web sites. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).
reCAPTCHA intends to check whether the data entry on our web sites (e.g. in a contact form) is made by a person or an automated program. For this, reCAPTCHA analyses the behaviour of the website visitor based on various features. Analysis starts automatically as soon as the website visitor enters the website. For analysis, reCAPTCHA evaluates various pieces of information (e.g. IP address, time spent by the website visitor on the website or mouse movements performed by the user). Data collected during analysis is passed onto Google.
The reCAPTCHA analyses run fully in the background. Website visitors are not informed that an analysis is taking place.
The basis for data processing is Art. 6 sec. 1 lit. f GDPR. The website operator has a legitimate interest in protecting their web services against fraudulent automated spying and SPAM
Further information on Google reCAPTCHA and the Google data privacy statement can be found at the following link: https://www.google.com/intl/de/policies/privacy/ and https://www.google.com/recaptcha/intro/android.html.
6. Plug-ins and Tools
Our website uses plug-ins from the YouTube site, operated by Google. The operator of the pages is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
A connection is made to the YouTube servers when you visit one of our pages featuring the YouTube plug-in. The YouTube server will be notified about which of our pages you have visited.
If you are logged into your YouTube account, you make it possible for YouTube to directly assign your surfing behaviour to your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube takes place in the interest of an attractive presentation of our online services. This also represents a legitimate interest in terms of Art. 6 sec. 1 lit. f GDPR.
Further information on handling user data can be found in the YouTube data privacy statement at: https://www.google.de/intl/de/policies/privacy.
Google Web Fonts
This site uses so-called Web Fonts provided by Google for standardised presentation of fonts. When calling up a page, your browser loads the necessary Web Fonts to your browser cache to display the texts and fonts correctly.
The browser you are using must connect with the Google servers for this purpose. Google then gains knowledge that our website has been called up via your IP address. The user of Google Web Fonts is in the interest of a standardised and attractive presentation of our online services. This also represents a legitimate interest in terms of Art. 6 sec. 1 lit. f GDPR.
If your browser does not support Web Fonts, a standard font from your computer will be used.
Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in the Google data privacy statement: https://www.google.com/policies/privacy/.
This site uses the Google Maps map service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Your IP address must be stored in order to use the Google Maps functions. This information is generally transmitted by Google to a server for analysis in the USA where it is saved. The provider of this site has no influence over this data transmission.
The use of Google Maps is in the interest of an attractive presentation of our online services and to make it easier to find the locations we state on our website. This also represents a legitimate interest in terms of Art. 6 sec. 1 lit. f GDPR.
More information on handling user data can be found in the Google data protection declaration: https://www.google.de/intl/de/policies/privacy/.